At first glance, data storytelling seems difficult to understand. It is about numbers. Storytelling is defined as the art of telling a story. By combining these two tools, the message you convey will lead to action (call to action). Data…
Read moreWhen it comes to writing websites, what is good for the search engines is often not good marketing. Why? Because almost inevitably, when you write to please the search engines, you write about the features of your service. But you…
Read moreOnline copywriting has become a multi-billion dollar resource for companies that utilize the internet. There are ads, publications, banners, websites and articles that are written by freelance copywriters through the internet. Copywriting persuades or draws attention to whatever is being promoted….
Read moreWith the advent of technology, copywriting already covers a wide range of media like television, radio, magazines, brochures, direct mail, and the like today. In fact, every word in every brochure, advert, website and leaflet you see is written by…
Read moreFreelance copywriters are hired by professional individuals or agencies which have limited skills in developing their own websites. Most of these clients don’t have enough resources to hire a full-employed or professional copywriter to write the contents of their websites. As an alternative,…
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